Where are your fans?
Do you know what they like? Do you know where they hang out?
You know you have a good product that people like. Your service is what people want–they’ve told you. So how can you reach them? Or if you know where some of there are, how can you find more?
Or rather, how can your fans find you?
You’re convinced you have good material and you know they’ll like it, but how do you know:
- What to give them,
- When to give it them,
- For what price,
- How to deliver it,
- How to find out if they liked it,
- If they’re going to come back for more.
Think like your fan, act like your fan, be your fan. Where would you go to find the information they’re seeking?
Where would you hang out?
Wait, I know the answer. Because you are your own fan (or if you’re not, that’s another discussion). Where do you hang out? Where do you get the information you’re looking for? How do you get it, listen to it, read it, watch it and share it.
Where do you fans hang out? Where do you hang out?